Guided PMF · powered by Human Signal
Real market signal, not opinions.
Eight stations to product-market fit — the masterclass companion to the book Human Signal. Work on your own project and collect real signal.
Beta — payments and AI features coming soon.
- 01Define MarketMarket Selection
- 02ICP & Buyer PersonaMarket Selection
- 03Problem hypothesesProblem-Solution Fit
- 04Solution hypothesesProblem-Solution Fit
- 05Value PropositionValue Proposition
- 06Test the promise / value propValue Proposition
- 07Build with AIBuild & Learn
- 08Continuous ExperimentsBuild & Learn